Presenters will share findings from their research study done in 2018 supported by OCWI and Ryerson with older and retired workers considering entrepreneurial activity. The qualitative research considers the implications of ageism and the entrepreneurial mindset.
Learning Outcomes:
Role of ageism in 55+ potential entrepreneurs
Who is attracted to entrepreneurship in 55+ cohort
As an educational leader for over 35 years in public/private education, Helen Hirsh Spence is using her expertise to research and develop programming for older adults. She is the founder of the TopSixtyOverSixty.com.
Debra Yearwood is a senior communications professional with more than 20 years as an executive in the for-profit and not-for profit sectors. She is an expert at balancing public priorities and market realities.
